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Since January 2013, Ahrefs analyzes the link performance of web pages and according to them, 66.5% of links pointing to 2,062,173 websites have been deactivated. Furthermore, 6.45% of them have temporary errors. This is very bad for the user experience and also for SEO because Google recognizes it as a problem that can affect the position of websites in the SERPs . Why are those links lost? ADVERTISEMENT There are different reasons why a link can be lost. The Ahrefs study identified the 7 most common: disabled (47.7%) eliminated (34.2%) tracking error (6.45%) redirect (5.99%) not found (4.11%) non-canonical (0.82%) is not in the idex (0.73%) A page is deactivated when it is deleted because it cannot be crawled or indexed, as the page or domain itself no longer exists.
On the other hand, a deleted link is different because Telegram Number Data the page still exists, but it is no longer linked to you. Typically, it happens during a content update or simply because the person responsible for the website decided to remove the link. A crawl error occurs when a search engine (like Google, for example) tries to reach a web page and fails. If the page appears after a new crawl, the problem is resolved. But, if not, the page may crash. The 301 redirect is a very common action when migrating a website. However, it is necessary to make sure that the link takes us to the correct URL and to avoid too many redirects. When the link is not redirected correctly, its status changes to lost.

When a link is not found , that means the page has been removed. Therefore, if no redirect is made or new content is published on that link, the status will not change. A non-canonical page is something you shouldn't worry about. When you see it in an audit report, that means the link just changed locations, like what happens when you change from HTTP to HTTPS. Pages marked "noindex" are considered lost by Ahrefs because, although they exist, they will not be found in search engines. Finally, we must remember that Ahrefs used its own tools to develop this study.
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