Better visibility on the search engine and ranking on the first page is possi

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You can also analyze your competitors’ platforms to determine what is and isn’t working for them,” Heller said. “If I could have only one tool to help me build a content strategy, it’d be Ahrefs.”Burtan said she uses Ahrefs to see how her high-intent keywords are performing in Google and then checks the performance of ads on platforms like LinkedIn, Facebook, and Instagram to inform her content quality and positioning.AhrefsFor Hautau.

Ahrefs is the go-to link-building and analysis tool.“We find it’s the most accurate B2B Email List when it comes to determining domain authority and allows us to easily track link wins, lost links, spammy links, and broken backlinks,” she said.Online visibility management platform SEMrush is another popular option.Calling it a “great all-in-one tool,” Hautau said Fueled uses it for site audits, SERP tracking, and keyword research, but noted it also includes social media and ad management.“Its SEO Toolkit is pretty expansive, and I’ve found it to be my go-to for whenever I’m figuring out user intent.



said Bryan Arnott, content marketing manager at content marketing agency 256 Media. “Its Keyword Magic Tool lets me filter keywords by questions asked from a certain location … its Content Marketing Toolkit is also becoming the de facto starting point for my topic research, especially when we’re onboarding a new client.”Zelenko said SEMrush can also help track competitors’ backlinks to uncover their link-building strategies.But there are free services, too. Take Google Search Console, which helps users understand and improve how Google sees their sites.“